Every now and again I find useful sites on radio advertising.
I will try and keep this updated.
So hear goes…
For a start buy this book. Just Get it. NOW!! don’t read this blog again until you have bought it. The Creative Led Sell by Mike Bersin.
Ralph Ruckman writes on 2 Secrets For Successful Radio Advertising
Dan O’Day always has great advice for writers, clients and sales people. Click here.